Statistics and Measurable Impact of Virtual 360-Degree Tours

Virtual 360-degree tours generate long-term visibility on Google Maps and provide measurable data instead of mere advertising promises.


Measurable Reach Instead of Estimates

Virtual tours on Google Maps create lasting visibility. Every opening of a panorama, every navigation within the tour, and every impression on Google Maps is statistically recorded by Google.

Google Business Profiles with virtual tours demonstrably receive more attention and interactions than profiles without visual content.

The statistical data comes directly from Google. After publication, clients receive a personal statistics link, allowing them to track views, developments, and reach live at any time.

These figures do not represent short-term advertising campaigns, but organic visibility over months and years.


Example from Practice

Example of real statistics from a virtual tour on Google Maps and Street View. The data is provided directly by Google and shows the progression of views over time.
Example of real statistics from a virtual tour on Google Maps and Street View. The data is provided directly by Google and shows the progression of views over time.

Concrete Figures from Real Projects

Small Pizzeria

  • Over 3,285 views in 1 year
  • Approximately 9 views per day on average
  • Lasting Visibility Without Ongoing Advertising Costs

School

  • Over 31,000 views in 3 years
  • Approximately 28 views per day on average
  • Important First Impression for Parents, Students, and Applicants

Senior Home

  • Nearly 70,000 views in 2 years
  • Approximately 95 views per day on average
  • Of which approximately 50 daily accesses via the website
  • Additionally, approximately 44 daily accesses directly via Google Maps

large car dealership

  • Over 398,000 views in 10 years
  • Approximately 110 views per day on average
  • Long-term Visibility Without Additional Listings

Why These Figures Are Relevant

Virtual tours simultaneously impact multiple target groups:

  • Potential customers gain a realistic impression before visiting
  • Applicants get to know the work environment and company culture
  • Relatives and visitors gain trust
  • Marketing departments achieve measurable reach

A virtual tour is not just a technical gimmick. It becomes a permanently visible piece of content on Google Maps, often generating daily visitors for years.


Live Trackable Impact

All statistics can be transparently tracked. Clients can see at any time:

  • Total views
  • Views per week
  • Reach progression
  • Average values per panorama
  • Long-term development of visibility

This makes it clear how extensively a virtual tour is actually used.


Virtual Tour for Your Business

Virtual 360-degree tours increase visibility, trust, and reach. At the same time, they provide concrete figures that make their benefit measurable.

Request a non-binding offer now