Virtual 360° tour for art galleries

360° tours make artworks, spaces, lighting design and the exhibition concept visible online. Visitors, collectors, curators and interested parties get a realistic impression even before visiting the gallery.


Why a 360-degree tour for art galleries?

360-degree virtual tours showcase artworks, spaces, lighting design, and exhibition concepts online.
360-degree virtual tours showcase artworks, spaces, lighting design, and exhibition concepts online.

Art thrives on space, light and atmosphere. A virtual 360° tour makes exhibitions digitally accessible and shows works in their spatial context. Interested visitors can move through the gallery in advance, discover exhibitions and gain a clear impression of the spatial impact and presentation.

  • Artworks and exhibition spaces become visible online
  • Spatial impact, lighting design and hanging are experienced true to life
  • More reach for artists and exhibitions
  • Higher visibility on Google Maps and in local search
  • Use on your website, Google Business Profile, social media and in catalogues

Examples from Practice

Artstübli Basel


What This Example Shows

Art galleries use virtual 360° tours to make spaces, lighting design and exhibitions visible digitally. Interested visitors see artworks not in isolation, but in spatial context with wall surfaces, sightlines, light and architecture.

A virtual tour is suitable for galleries, pop-up exhibitions, project spaces, art fairs, offspaces and temporary exhibitions. The tour can be embedded on the website, published on Google Maps and integrated directly into newsletters, social media or digital catalogues.


FAQ

How does a virtual tour help an art gallery?

A tour makes exhibitions and spaces visible online. This increases reach, supports visitors’ decision-making and documents the exhibition digitally.

Can individual artworks be highlighted?

Yes. Interactive hotspots can be used to add additional information to works, such as artist biographies, prices, videos or links to catalogues.

Is a tour also suitable for temporary exhibitions?

Yes. A virtual tour documents temporary exhibitions in the long term and offers a digital retrospective even after the run has ended.

Can the tour be used on Google Maps?

Yes. The tour can appear in the Google Business Profile and support visibility in Google Maps.

Can the tour be integrated into the website?

Yes. Integration is done via iFrame or direct link.

How long does production take?

Photography usually takes a few hours. The finished tour is typically ready for use within a few business days.


360-degree tour for your art gallery

Clever-Click creates professional 360° tours for art galleries, exhibitions, pop-up galleries, project spaces, offspaces, art fairs and temporary art spaces throughout Switzerland.

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Further art gallery references

You can find more art galleries, exhibitions and art spaces with virtual 360° tours by Clever-Click in the full reference overview.

View all art gallery references